:root{--orange:#db5c3a;--orange-deep:#ad3c21;--orange-pale:#fff1eb;--ink:#252523;--muted:#625f5b;--line:#e7e1dd;--surface:#faf8f6;--max:1320px;--header:80px;--ease:cubic-bezier(.22,1,.36,1)}
*{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:104px;color-scheme:light}
body{margin:0;color:var(--ink);background:#fff;font-family:Mont,Arial,sans-serif;font-size:16px;line-height:1.65;-webkit-font-smoothing:antialiased}
body.menu-open{overflow:hidden}
img{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
button,input,select,textarea{font:inherit}
button,a{-webkit-tap-highlight-color:transparent}
button{cursor:pointer}
[hidden]{display:none!important}
::selection{background:var(--orange-pale);color:var(--ink)}
:focus-visible{outline:3px solid var(--orange-deep);outline-offset:5px}
.container{width:min(calc(100% - 96px),var(--max));margin-inline:auto}
.skip-link{position:fixed;top:8px;left:8px;z-index:30;padding:10px 18px;background:#fff;transform:translateY(-160%)}
.skip-link:focus{transform:none}
.eyebrow{margin:0 0 22px;color:var(--orange-deep);font-size:11px;font-weight:700;letter-spacing:.12em;text-transform:uppercase}
.section-title{margin:0;font-family:Poetsen,Mont,sans-serif;font-weight:600;font-size:clamp(38px,4.1vw,60px);letter-spacing:-2px;line-height:1.08;text-wrap:balance}
.section-title em,h1 em{color:var(--orange);font-style:normal}
.section-heading{max-width:760px;margin-bottom:40px}
.section-heading>p{margin:20px 0 0;color:var(--muted)}
.button{display:inline-flex;align-items:center;justify-content:center;gap:22px;min-height:54px;padding:15px 23px;border:1px solid var(--orange-deep);border-radius:8px;background:var(--orange-deep);color:#fff;font-size:13px;font-weight:700;line-height:1.3;white-space:nowrap;transition:transform .25s var(--ease),background .2s}
.button:hover{background:#91331e;transform:translateY(-3px)}
.button:active{transform:translateY(0) scale(.98)}
.button svg{width:19px;height:19px;flex-shrink:0;transition:transform .25s var(--ease)}
.button:hover svg{transform:translateX(5px)}
.text-link{display:inline-flex;align-items:center;gap:14px;padding-block:8px;font-size:13px;font-weight:700}
.text-link span{font-size:22px;transition:transform .25s var(--ease)}
.text-link:hover span{transform:translate(3px,-3px)}
.text-link:hover{color:var(--orange-deep)}
/* Navigation uses layer 20; its mobile panel uses layer 21. */
.site-header{position:sticky;z-index:20;top:0;height:var(--header);background:#fff;border-bottom:1px solid var(--line)}
.header-inner{display:flex;height:100%;align-items:center;justify-content:space-between;gap:32px}
.wordmark{display:inline-flex;align-items:baseline;flex-shrink:0;font-family:Poetsen,sans-serif;font-size:30px;font-weight:600;letter-spacing:-.055em;line-height:1}
.wordmark__ai{margin-left:4px;color:var(--orange);font-family:Mont,sans-serif;font-size:12px;font-weight:700;letter-spacing:.08em}
.main-nav{display:flex;align-items:center;gap:26px}
.main-nav>a:not(.button){font-size:12px;font-weight:600;white-space:nowrap}
.main-nav>a:not(.button):hover{color:var(--orange-deep)}
.header-cta{min-height:44px;padding:11px 17px;gap:12px;font-size:12px}
.menu-toggle{display:none;width:44px;height:44px;align-items:center;justify-content:center;border:0;border-radius:8px;background:var(--orange-pale)}
.menu-toggle span,.menu-toggle span::before,.menu-toggle span::after{display:block;width:20px;height:2px;background:var(--ink);transition:transform .2s}
.menu-toggle span{position:relative}
.menu-toggle span::before,.menu-toggle span::after{content:'';position:absolute;left:0}
.menu-toggle span::before{top:-6px}
.menu-toggle span::after{top:6px}
.menu-open .menu-toggle span{background:transparent}
.menu-open .menu-toggle span::before{top:0;transform:rotate(45deg)}
.menu-open .menu-toggle span::after{top:0;transform:rotate(-45deg)}
/* Supplied founders photo, deliberately focused to the right. */
.hero{overflow:clip;background:#fff}
.hero__inner{display:grid;grid-template-columns:1.1fr 1fr;gap:52px;align-items:center;padding-top:48px;padding-bottom:70px}
.hero__content{padding-bottom:18px}
.hero h1{margin:0;font-family:Poetsen,sans-serif;font-weight:600;font-size:clamp(60px,5.6vw,82px);letter-spacing:-4px;line-height:1.06}
.hero h1 em{display:inline-block;position:relative}
.hero h1 em::after{content:'';position:absolute;left:0;right:0;bottom:-9px;height:5px;background:var(--orange);border-radius:50%;transform:rotate(-1.7deg) scaleX(.95);transform-origin:left;opacity:.4}
.hero__lede{max-width:475px;margin:31px 0 28px;color:var(--muted);font-size:18px;line-height:1.7}
.hero__actions{display:flex;align-items:center;flex-wrap:wrap;gap:16px 24px}
.hero__visual{position:relative;padding:0 0 22px 30px}
.hero__photo{position:relative;aspect-ratio:1.09;border-radius:16px;overflow:hidden;background:var(--surface)}
.hero__image{width:100%;height:100%;object-fit:cover;object-position:83% center}
.hero__visual::before{content:'';position:absolute;width:84%;height:85%;right:-17px;top:25px;border-radius:16px;background:var(--orange-pale);transform:rotate(4deg)}
.hero__inset{position:absolute;z-index:1;bottom:-16px;left:-35px;width:46%;aspect-ratio:1.5;border:7px solid #fff;border-radius:16px;overflow:hidden;transform:rotate(-5deg)}
.hero__inset img{width:100%;height:100%;object-fit:cover}
/* A single moving strip illustrates industry breadth. */
.industry-band{background:var(--orange-pale)}
.industry-band__inner{display:flex;align-items:center;gap:32px;min-height:102px}
.industry-band p{flex-shrink:0;margin:0;padding-right:26px;border-right:1px solid #dfbbaa;font-size:12px;line-height:1.6}
.industry-band__window{overflow:hidden;flex:1;mask-image:linear-gradient(to right,transparent,#000 4%,#000 96%,transparent)}
.industry-band__track{display:flex;width:max-content}
.industry-band__group{display:flex;align-items:center;gap:50px;padding-right:50px}
.industry-band__group span{font-family:Poetsen,sans-serif;font-size:23px;font-weight:600;letter-spacing:-.6px;white-space:nowrap}
.motion-toggle{width:36px;height:36px;flex-shrink:0;border:1px solid #bc8a75;border-radius:50%;background:transparent;color:var(--ink);font-size:15px}
.industry-band.is-paused .industry-band__track,.industry-band:hover .industry-band__track{animation-play-state:paused}
.manifesto{padding:105px 0 110px}
.manifesto__inner{text-align:center}
.manifesto .section-title{font-size:clamp(37px,4.1vw,58px)}
.manifesto__inner>p{max-width:545px;margin:24px auto 12px;font-size:18px;color:var(--muted)}
.manifesto__note{font-size:13px;color:var(--orange-deep);font-weight:700}
.opportunity{padding:85px 0 95px;background:var(--surface)}
.example-tabs{display:none;align-items:center;gap:5px;margin-bottom:28px;border-bottom:1px solid var(--line)}
.is-enhanced .example-tabs{display:flex}
.example-tabs button{flex:1;padding:14px 10px 18px;border:0;border-bottom:3px solid transparent;background:transparent;color:var(--muted);font-size:14px;font-weight:600;transition:color .2s,border-color .2s;white-space:nowrap}
.example-tabs button:hover,.example-tabs button[aria-selected='true']{color:var(--orange-deep);border-bottom-color:var(--orange)}
.example-tabs button:focus-visible{outline-offset:-3px}
.example-panel{display:grid;grid-template-columns:1.1fr 1fr;gap:0;min-height:420px;background:#fff;border-radius:16px;overflow:hidden}
.example-panel+.example-panel{margin-top:26px}
.is-enhanced .example-panel{margin-top:0}
.example-panel__photo{min-width:0;overflow:hidden}
.example-panel__photo img{width:100%;height:100%;min-height:420px;object-fit:cover}
.example-panel__copy{padding:37px 42px;align-self:center}
.example-panel__label{margin:0 0 20px!important;color:var(--orange-deep)!important;font-size:12px!important;font-weight:700}
.example-panel h3{max-width:430px;margin:0;font-family:Poetsen,sans-serif;font-weight:600;font-size:clamp(32px,3vw,43px);letter-spacing:-2px;line-height:1.13}
.example-panel__copy>p{color:var(--muted);font-size:15px;margin:20px 0 0}
.workflow{margin:26px 0 0;padding:0;list-style:none;font-size:12px;font-weight:600}
.workflow li{position:relative;padding:0 0 15px 27px}
.workflow li::before{content:'↓';position:absolute;left:0;color:var(--orange-deep);font-size:15px}
.workflow li:last-child{padding-bottom:0}
.workflow li:last-child::before{content:'✓'}
.process{padding:115px 0}
.process__grid{display:grid;grid-template-columns:.95fr 1fr;align-items:center;gap:85px}
.process__visual{border-radius:16px;overflow:hidden}
.process__visual img{width:100%;height:auto;aspect-ratio:.95;object-fit:cover;object-position:48% center}
.process__content>p:not(.eyebrow){color:var(--muted);margin:22px 0 26px}
.process__steps details{border-bottom:1px solid var(--line)}
.process__steps summary{display:flex;align-items:center;justify-content:space-between;gap:15px;padding:18px 0;cursor:pointer;list-style:none;font-weight:700;font-size:15px}
.process__steps summary::-webkit-details-marker{display:none}
.process__steps summary span{font-size:25px;font-weight:400;color:var(--orange-deep);transition:transform .25s}
.process__steps details[open] summary span{transform:rotate(45deg)}
.process__steps details[open] summary{color:var(--orange-deep)}
.process__steps details>p{max-width:450px;margin:0 0 22px;font-size:14px;color:var(--muted)}
.experience{background:var(--orange-pale);padding:90px 0}
.experience__grid{display:grid;grid-template-columns:.78fr 1.2fr;gap:90px;align-items:center}
.experience__number{text-align:center}
.experience__number>strong{display:block;color:var(--orange);font-family:Poetsen,sans-serif;font-size:clamp(130px,14vw,200px);font-weight:600;letter-spacing:-8px;line-height:1}
.experience__number>strong span{font-size:.6em;vertical-align:top;line-height:1.4}
.experience__number p{margin:12px 0 0;font-size:16px;font-weight:600}
.experience__content>p{color:var(--muted);max-width:560px;font-size:16px;margin:20px 0}
.outcomes{padding:100px 0}
.outcomes__inner{display:grid;grid-template-columns:1fr 1fr;gap:85px;align-items:center}
.outcomes__list{padding:0;margin:0;list-style:none}
.outcomes__list li{font-size:19px;font-weight:600;padding:11px 0}
.outcomes__list li::before{content:'↗';margin-right:20px;color:var(--orange-deep);font-size:25px}
.contact{background:var(--surface);padding:100px 0}
.contact__grid{display:grid;grid-template-columns:1fr 1fr;align-items:start;gap:90px}
.contact__copy{padding-top:25px}
.contact__copy .section-title{font-size:clamp(42px,4.7vw,67px)}
.contact__copy>p{max-width:420px;margin:28px 0;color:var(--muted);font-size:17px}
.contact__direct{display:flex;align-items:flex-start;flex-direction:column;gap:10px;margin-top:32px}
.contact__direct a{font-weight:600;font-size:15px;border-bottom:1px solid var(--orange)}
.consultation-form{padding:34px;border-radius:16px;background:#fff;border:1px solid var(--line)}
.consultation-form h3{margin:0 0 10px;font-family:Poetsen,sans-serif;font-weight:600;font-size:29px;letter-spacing:-1px;line-height:1.2}
.consultation-form>p{margin:0 0 25px;font-size:12px;color:var(--muted)}
.form-row{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.field{margin-bottom:17px}
.field label{display:block;margin-bottom:7px;font-size:12px;font-weight:600}
.field input,.field select,.field textarea{width:100%;padding:12px;border:1px solid #bcb6b1;border-radius:8px;background:#fff;color:var(--ink);font-size:14px}
.field input,.field select{height:46px}
.field textarea{min-height:105px;resize:vertical}
.field textarea::placeholder,.field input::placeholder{color:#706a65}
.hp-field{position:absolute;left:-10000px}
.consultation-form .button{width:100%}
.form-status{margin-bottom:20px;padding:14px;border-left:3px solid var(--orange);background:var(--orange-pale);font-size:13px}
.site-footer{padding:55px 0 24px;background:#fff}
.footer-main{display:grid;grid-template-columns:1fr 1fr;align-items:start;gap:70px}
.footer-brand p{max-width:360px;color:var(--muted);font-size:12px;margin:20px 0 0}
.footer-links{display:flex;justify-content:flex-end;flex-wrap:wrap;gap:16px 25px;font-size:12px;font-weight:600}
.footer-links a:hover{color:var(--orange-deep)}
.footer-bottom{display:flex;justify-content:space-between;gap:20px;padding-top:28px;margin-top:35px;border-top:1px solid var(--line);color:var(--muted);font-size:10px}
/* Progressive enhancement keeps content visible without JavaScript. */
@media(prefers-reduced-motion:no-preference){
 .hero-reveal{animation:enter .85s var(--ease) both}
 .hero__content .hero-reveal:nth-child(2){animation-delay:.09s}
 .hero__content .hero-reveal:nth-child(3){animation-delay:.18s}
 .hero__content .hero-reveal:nth-child(4){animation-delay:.27s}
 .hero__visual{animation-delay:.18s}
 .hero h1 em::after{animation:underline .9s var(--ease) .65s both}
 .js-reveal .reveal{opacity:0;transform:translateY(26px);transition:opacity .8s var(--ease),transform .8s var(--ease)}
 .js-reveal .reveal.is-visible{opacity:1;transform:none}
 .industry-band__track{animation:industries 36s linear infinite}
 .example-panel:not([hidden]) .example-panel__copy{animation:enter .5s var(--ease) both}
 .example-panel:not([hidden]) .example-panel__photo img{animation:photo-in .65s var(--ease) both}
 @supports(animation-timeline:view()){
  .process__visual img{animation:photo-travel linear both;animation-timeline:view();animation-range:entry 0% exit 100%}
 }
}
@keyframes enter{from{opacity:0;transform:translateY(22px)}to{opacity:1;transform:none}}
@keyframes underline{from{opacity:0;transform:rotate(-1.7deg) scaleX(0)}to{opacity:.4;transform:rotate(-1.7deg) scaleX(.95)}}
@keyframes industries{to{transform:translateX(-50%)}}
@keyframes photo-in{from{opacity:.65;transform:scale(1.04)}to{opacity:1;transform:scale(1)}}
@keyframes photo-travel{from{transform:scale(1.1) translateY(-2%)}to{transform:scale(1.1) translateY(2%)}}
@media(prefers-reduced-motion:reduce){
 html{scroll-behavior:auto}
 *,*::before,*::after{animation:none!important;transition:none!important}
 .reveal{opacity:1!important;transform:none!important}
 .motion-toggle{display:none}
 .industry-band__window{overflow:auto;mask-image:none}
 .industry-band__group[aria-hidden]{display:none}
}
@media(min-width:1600px){.hero__inner{padding-top:65px;padding-bottom:85px}}
@media(max-width:1150px){
 .container{width:calc(100% - 64px)}.main-nav{gap:18px}.main-nav>a:not(.button){font-size:11px}
 .hero__inner{gap:25px}.hero h1{font-size:62px}.hero__lede{font-size:16px}.hero__actions{gap:12px}
 .hero__actions .button{padding-inline:17px;gap:14px}.hero__visual{padding-left:12px}.hero__inset{left:-15px}
 .process__grid,.contact__grid,.experience__grid{gap:50px}.example-panel__copy{padding:30px}
}
@media(max-width:1023px){
 :root{--header:72px}.menu-toggle{display:flex}
 .main-nav{display:none;position:absolute;z-index:21;inset:var(--header) 0 auto;padding:24px 32px 32px;background:#fff;border-bottom:1px solid var(--line);box-shadow:0 18px 30px #40271d0d}
 .menu-open .main-nav{display:flex;flex-direction:column;align-items:stretch;gap:10px}
 .main-nav>a:not(.button){padding:12px 0;font-size:16px}
 .hero h1{font-size:55px;letter-spacing:-3px}.hero__inner{padding-top:42px;padding-bottom:58px}.hero__photo{aspect-ratio:.88}.hero__inset{width:58%}
 .eyebrow{font-size:10px;letter-spacing:.08em}.hero__actions .text-link{font-size:12px}
 .process__grid{gap:38px}.process__visual img{aspect-ratio:.7}.example-panel__copy{padding:27px}
 .contact__grid{gap:35px}.consultation-form{padding:25px}
}
@media(max-width:767px){
 :root{--header:68px}.container{width:calc(100% - 40px)}.wordmark{font-size:28px}
 .section-title{font-size:39px;letter-spacing:-2px;line-height:1.1}
 .hero__inner{grid-template-columns:minmax(0,1fr);gap:35px;padding:36px 0 52px}.hero__content{padding:0}
 .hero .eyebrow{margin-bottom:18px}.hero h1{font-size:clamp(45px,10.5vw,67px);letter-spacing:-2px}
 .hero__lede{max-width:430px;font-size:16px;margin:25px 0 22px}.hero__actions{gap:8px 16px}
 .hero__actions .button{min-height:49px;padding:12px 15px;font-size:12px;gap:12px}.hero__actions .text-link{gap:8px;font-size:11px}
 .hero__visual{width:100%;max-width:530px;padding:0 0 14px 32px;margin-inline:auto}.hero__photo{aspect-ratio:1.38}.hero__image{object-position:85% 36%}
 .hero__visual::before{right:-3px;top:14px}.hero__inset{width:40%;left:0;bottom:-10px;border-width:5px}
 .industry-band__inner{gap:15px;min-height:95px}.industry-band p{font-size:10px;padding-right:15px}
 .industry-band__group{gap:30px;padding-right:30px}.industry-band__group span{font-size:20px}.motion-toggle{width:30px;height:30px;font-size:12px}
 .manifesto{padding:70px 0}.manifesto .section-title{font-size:36px}.manifesto__inner>p{max-width:350px;font-size:16px}.manifesto__note{font-size:11px}
 .opportunity{padding:65px 0}.section-heading{margin-bottom:28px}.section-heading>p{font-size:14px}
 .example-tabs{overflow-x:auto;gap:14px;margin-bottom:22px}.example-tabs button{flex:0 0 auto;padding-inline:0;font-size:12px}
 .example-panel{grid-template-columns:minmax(0,1fr);min-height:0}.example-panel__photo img{height:auto;min-height:0;aspect-ratio:1.5;object-fit:cover}
 .example-panel__copy{padding:27px 25px 30px;min-height:355px}.example-panel h3{font-size:35px}.example-panel__copy>p{font-size:14px}.example-panel__label{margin-bottom:14px!important}.workflow{margin-top:22px}
 .process{padding:70px 0}.process__grid{grid-template-columns:minmax(0,1fr);gap:32px}.process__visual img{aspect-ratio:1.35}.process__content>p:not(.eyebrow){font-size:14px}.process__steps summary{font-size:14px}
 .experience{padding:60px 0}.experience__grid{grid-template-columns:minmax(0,1fr);gap:38px}
 .experience__number{text-align:left;display:flex;align-items:center;gap:28px}.experience__number>strong{font-size:110px;letter-spacing:-5px}.experience__number p{font-size:12px;margin:0}.experience__content>p{font-size:15px}
 .outcomes{padding:65px 0}.outcomes__inner{grid-template-columns:minmax(0,1fr);gap:25px}.outcomes__list li{font-size:16px;padding-block:7px}
 .contact{padding:65px 0}.contact__grid{grid-template-columns:minmax(0,1fr);gap:36px}.contact__copy{padding:0}.contact__copy .section-title{font-size:47px}.contact__copy>p{font-size:16px}
 .consultation-form{padding:24px}.consultation-form h3{font-size:26px}.field select{font-size:12px}.field input,.field textarea{font-size:16px}
 .footer-main{grid-template-columns:minmax(0,1fr);gap:28px}.footer-links{justify-content:flex-start}.footer-bottom{flex-direction:column;gap:10px}
}
@media(max-width:359px){.hero h1{font-size:42px}.hero__actions{gap:4px 12px}.hero__actions .button{font-size:11px}.form-row{grid-template-columns:minmax(0,1fr);gap:0}}